How to Use the +968 Country Code: A Guide for SMBs and Startups

Whether you're coordinating with suppliers in Muscat or supporting customers in Salalah, understanding how to correctly format and dial Omani phone numbers is critical to maintaining seamless international communication.

This guide walks you through everything you need to know about the +968 country code, how to format Omani phone numbers, and how a cloud-based phone system like DialLink can simplify international calling for small businesses and startups.

What Is the 968 Country Code?

+968 is the country code for Oman. When dialing an Omani phone number from abroad, you must include this code before the local number to ensure the call is routed correctly.

Here’s what that looks like:

• Country Code: +968
• Local Number: 8 digits

Example format: +968 9123 4567.

Oman does not use area codes in the traditional sense. All phone numbers are eight digits long, and the first digit typically indicates whether the number is a landline or a mobile.

Common Pitfalls in International Number Formatting

Incorrect international number formatting can lead to failed calls, misrouted messages, or inconsistent records across platforms. For Omani phone numbers, here are common pitfalls to avoid:

• Omitting the country code (+968): This is required for all international calls.
• Assuming U.S. formatting conventions: Oman’s numbers don’t follow the same area code structure as North American numbers.
• Inconsistent formatting in CRMs or VoIP platforms: Systems may require E.164 formatting (e.g., +96891234567) for syncing and proper call routing.
• Formatting for toll-free services incorrectly: Oman uses different prefixes for toll-free and business lines.

Ensuring proper formatting enhances call reliability and helps small businesses and startups maintain a professional presence internationally.

Make International Calling Easy with DialLink

DialLink is an AI-powered cloud phone system built specifically for SMBs and startups. With robust features for managing international communications and a user-friendly interface, DialLink helps you stay connected with Omani contacts without the overhead of traditional phone systems.

Here’s how DialLink supports your business:

• Make affordable international calls with no hidden fees
• Use AI voice agents to automate support and outreach
• Send and receive business messages from Oman contacts
• Access calls and messages from mobile, desktop, or desk phones
• Keep communication streamlined with integrated contact management

Whether you’re building partnerships in the Middle East or managing global teams, DialLink keeps your communication secure, professional, and efficient.

Common Oman Number Format Examples

Note: Oman toll-free numbers start with 800 and are typically not reachable from outside the country.

How to Read and Format Omani Numbers

Omani numbers follow a straightforward structure. Here’s a breakdown of each part:

• +968 – The international dialing code for Oman
• XXXXXXXX – The 8-digit local number. The first digit often indicates the type of service (e.g., mobile or landline)

Format Variations

• International Format (E.164): +96891234567 — used in CRMs and cloud phone systems
• Local Format (within Oman): 9123 4567 (mobile), 2412 3456 (landline)
• Dialing from the U.S.: 011 968 9123 4567

Best Practices for SMBs

• Always use the full international format (+968 XXXXXXXX) for consistent records.
• Avoid storing numbers without the country code, especially when handling global communications.
• Ensure consistency in formatting across your CRM, phone system, and communication tools.

Following these best practices helps improve contact rates, reduces missed connections, and supports a professional communication strategy.